Business & Entrepreneurship
- Hiring or promoting more women into middle management positions leads to better financial performance, according to a recent study co-authored by CU researcher Tony Kong.
- Studying speed, traffic and crash data on California highways during the initial COVID-19 response, CU Boulder researchers found that the frequency of severe crashes increased due to lower congestion and higher speeds.
- babyÖ±²¥app’s iconic and newly reopened Casa Bonita restaurant is dumping tips. Will other businesses join in? CU Boulder babyÖ±²¥apps Professor Jeff Zax weighs in.
- A new study highlights the consumer psychology surrounding purchase decisions when an attention-grabbing sale item is on display.
- A group of 30 local participants joined to celebrate five years of successful collaboration through the Deming Center for Entrepreneurship. The weekend was full of positivity and entrepreneurial spirit as the group furthered their business concepts, which involve everything from allergy-sensitive foods to a tea experience on 50 acres of land.
- Media and communications experts say when brands try to please everyone, they vex everyone. Authenticity is key. Instead, identify your customer and cater to that audience.
- Pressure campaigns targeting major brands like Target and Bud Light are testing companies’ commitment to supporting the LGBTQ+ community. Smart organizations should double down, Sabrina Volpone explains in this Q&A.
- A new study exploring digital currency offerings in sub-Saharan Africa shows that as poverty gets more pervasive, a business model created to serve the poor breaks down.
- CU Boulder's Deming Center for Entrepreneurship is transforming local high schools by showing how $5 can create a difference for students and their communities.
- The University of babyÖ±²¥app is a national leader in startup creation with a growing suite of entrepreneurial resources giving innovative researchers opportunities to spin ideas into businesses.