Alumni Spotlight: Christian Dokken - Nigh
Introducing , cofounder of , a digital platform created to connect local businesses and community members!
Christian graduated from the University of baby直播app Boulder in December of 2021 with a Bachelor of Science in Business Administration and a double emphasis in finance and marketing. While attending school, Christian was an active member of the Alpha Kappa Psi business fraternity. Through Alpha Kappa Psi, Christian met , who, at the time, had just come up with the idea behind Nigh.
Christian worked alongside Josh during the founding stages of Nigh, and is now Nigh鈥檚 full-time product manager and cofounder! At Nigh, Christian works with a team of dedicated individuals who share a passion for supporting local businesses.
baby直播app Nigh
Nigh is an app that allows you to discover spontaneous experiences and support local businesses in your community.
How it Works
For local businesses, Nigh serves as a platform to instantly connect with nearby customers during off-peak periods. Local businesses can to produce spontaneous, time-sensitive promotions that are exclusive to app users. Nigh calls these promotions "local drops".
Nigh has already formed relationships with several businesses in Boulder, baby直播app, some of which include , , and . Through these partnerships, Nigh has produced dozens of successful drops and gained traction among other local businesses!
For community members, Nigh is a video-immersive app that shares exciting, new ways to connect with local businesses. Operating exclusively within Boulder on an invite-only basis, individuals must find a friend who already has the Beta version of the Nigh app downloaded in order to gain access鈥 or you can use !
Once you have downloaded the Nigh app and created your profile, you can check to see if there are any live drops near you. The Nigh Zone is a geo-fence created to ensure that a drop is only visible to users who can make it in time. If you are in the Nigh Zone, you will receive an alert about upcoming drops and have limited time to claim your ticket before spots sell out. Nigh鈥檚 most-recent drop involved an incredible deal at . Users had an opportunity to purchase an 8-inch sandwich for only $5- compared to the usual price of nearly $9!
This Sunday, September 18, Nigh is dropping an exclusive dance party at the . The event is $5 per person and includes one drink, appetizers, and a live DJ show!
Join the Nigh Team!
The Nigh team is rapidly expanding! If you are passionate about supporting local businesses, building community, and creating unique events, check out Nigh鈥檚 available roles .
Christian has enjoyed his time working with Nigh. He comments,
鈥淢y favorite aspect of working for Nigh is being surrounded by like-minded, hard-working people. We ensure that everyone we bring onto the team shares our values and passion to make our local communities stronger. We are a small team, but that means we are all close to one another. I consider the people I work with to be some of my best friends.鈥
Christian, along with several other members of the Nigh team, is a CU alumni. Nigh values community connection, and is excited to connect with more Buffs! They are actively seeking out current CU students to fill relating to social media and marketing.
Nigh鈥檚 available positions, similar to their drops, are only available for a limited time. If you are interested in assisting with Nigh鈥檚 local revolution, select a role that appeals to you and !
Challenges Faced
Establishing trust with local businesses has been difficult for the Nigh team. Many local businesses have been misled or taken advantage of by other companies in the local commerce space. Christian Comments,
鈥淢any of these apps take advantage of small local businesses and charge them crazy high fees. These fees are not sustainable for local businesses, and we are striving to set a new precedent in society. We are focused on trying to make local businesses more profitable and building technology that prioritizes local business success.鈥
Despite this minor setback, the Nigh team has continued to talk to and partner with various local businesses to show how they are different and worthy of their trust.
Once Nigh completes its pilot launch in Boulder, the team expects to expand into the Denver Metropolitan area. From there, Nigh will continue to move forward toward nationwide coverage.
Advice
Christian provides the following advice,
鈥淎lways enjoy the journey no matter how hard it can be at times. We all get caught up in the end goal or end state we want to achieve, and it鈥檚 easy to lose sight of the present moment. I鈥檝e met amazing people and learned invaluable skills while working for Nigh, and I can鈥檛 wait for the rest of the journey."
Nigh's local commerce revolution is about putting Main Street before Wall Street. They are beginning this revolution in Boulder, and thank those who have supported Nigh on this journey to make society better for everyone.
Change is Nigh, and begin experiencing what Boulder鈥檚 local businesses have to offer!